The effect of social media is so profound that, today there are entire businesses and new jobs that rely on marketing through it. Such a big business concept was bound to be noticed and today a lot of new companies are emerging through social media marketing. Even the big brands have started to use this approach and work their way towards marketing through social media.
Yet the most common users of this platform are small businesses, who are trying to market products using videos and re-uploads from YouTube. This represents a need for customized YouTube thumbnail which can help your videos stand out.
How do I make my videos different?
The main way apart from creative differences is by using a different type of thumbnail, one which does not look like what others use. Most of the videos on Facebook are either YouTube links or derived videos. This makes almost every other clip on Facebook similar to the each other, in styling, text and thumbnail.
You can make a difference by making use of the fblinker tool, which is designed to give you a custom thumbnail for any video. It does so by replacing the original picture and hiding it on the website. You can upload any image you desire, and add a different title as well, along with a special play button to help it stand out. Doing this can make your videos look different from the ones on YouTube and you will not get hit with copyright claims.
Why should you use a unique thumbnail?
The easy part of uploading unique thumbnails to Facebook may be understood, but it is also important for you to know why it is essential to have a good thumbnail picture. The whole point of being able to replace the original picture is so you can add something better and effective in its place.
You can do so by taking a better picture, which is slightly mysterious yet appealing at the same time, or you can simply take a screen grab from the video, say an action shot. This gives the video a much different feel; you can also add texts and phrases in your picture to help give it more context and lure in viewers. Such a feature is a big part of why many video marketing companies are using similar tools to help with promoting their adverts.
Who are video marketers?
These companies specialise in selling your product or service through a very convincing video, which is a couple of minutes long. The length or the content of the video is not what compels users to click on the link, it is the nature with which it is showcased to the audience that does the trick. With carefully worded descriptions, catchy titles that entice people along with a carefully thought out thumbnail, viewers have no choice but to click on the link. With the help of customized YouTube to Facebook thumbnails, they can now easily sell their products on social media sites.